Category Archives: digital poster

Outdoor Digital Signage Audience Potential

Outdoor Digital Signage is not yet as popular or as widespread as screens used in indoor environments such as subways, metros, airports and shopping malls. The additional cost of outdoor digital signage combined with the challenges of protecting outdoor screens from the weather, mean outdoor digital signage has some way to go to catch up.

The Rise of Corporate TV Channels

One thing that has arisen due to the internet and introduction of digital cameras, is the ability for nearly anyone to create a film or video. YouTube remains one of the most popular internet sites where thousands of videos are uploaded each day, and increasingly, YouTube has become a platform for companies and businesses. Most […]

Making the Most of an Outdoor Digital Signage Screen

A lot of businesses are now implementing outdoor digital signage screens to provide advertising, promotion and brand awareness. Placing a screen outside a premises is an excellent way of attracting customers and provides a low-cost form of marketing that can reach a wide audience. With indoor digital signage screens, only customers inside the store only […]

The Future of Digital Signage

Technologies come and go. For some innovations such as the Internet, in a brief amount of time they change the way we conduct our lives, for others, such as the video cassette recorder, after a few decades of relevance they are usurped by newer, more modern technologies and become confined to history. Digital signage has […]

Restaurant Digital Signage

Digital signage provides many advantages for businesses and none more so than the restaurant industry. Digital signage provides restaurants, diners and eateries with many advantages and uses. Advertising Providing advertising and promotion for restaurants and diners help draw in customers. During lunch and other meal times, town center eateries face stiff competition. Often, customers by […]

Modern Advertising Posters

Posters have provided advertising content for over two hundred years, ever since the development of lithography at the end of the 18th century. With innovative typography and colour images, posters became an expressive form of communication, combining advertising and art. For over a century, posters have been one of the most widespread forms of advertising […]

Armagard Launch Two New Digital Signage Products

Armagard, have launced two new products to their digital signage range: The Outdoor Digital Signage Totem and the Personal Branded Retail Totem are the latest products in Armagard’s burgeoning range of digital signage hardware. The Outdoor Digital Signage Totem is a floor standing enclosure designed to accommodate both 46” and 47” screens, protecting them from the […]

Retail and Service Industry – Digital Signage Devices

Digital signage is one of the fastest growing media industries. With such fragmentation in mainstream media, this form of out of home advertising is growing rapidly with digital displays used for promotion, branding and marketing cropping up in all sorts of locations. A common sight around shopping malls, concourses, airports, and transport hubs, now many […]

How an Outdoor Screen can Boost your Business

Televisions have gone through dramatic changes over the last decade or so. Gone are the bulky CRTs (cathode ray tube), replaced by the modern flat screen LCD and plasma screens. Picture quality too has gone through changes too with High Definition (HD) now making images clearer. One result of this change in televisions is that […]

Tools for Retailers – LCD Ad Players

Most people will be aware of advertising screens, often seen around shopping malls, airports, gas stations, pharmacies and in other retail locations. Commonly referred to (mainly by the industry involved although not its customers) as digital signage, these screens are rapidly replacing static posters and advertisements traditionally used for out of home advertising. The digital […]