LCD enclosures are a housing used to protect LCD TVs (and other flat panel displays like plasma) from harmful elements such as rainfall and dust, enabling standard devices to be taken outdoors or in hostile locations.
They are versatile and flexible built to the most common size of display and can house almost any make or model. However, ensuring and LCD is protected before you take it outside is one thing, finding a good location is another which is why the method you choose to mount and LCD enclosure is so important.
There are various methods of mounting LCD enclosures: they can be mounted flush on a wall, on a wall bracket, hung from the ceiling or mounted on a floor stand. Selecting which method is best is perhaps all down to what purpose you want the outdoor digital signage screen to fulfil – although there is often a trade off between the need for noticeability and the need to save space.
Information
For delivering information there is the advantage when it comes to mounting the LCD enclosure that the intended audience will seek out the device. This is a privilege that few outdoor digital signage installs have but it allows the device to be mounted with more emphasis on saving space.
For this reason many information screens, such as those in transportation hubs, are hung from the ceiling or mounted flat against the wall.
Advertising and Promotion
With outdoor advertising and promotion you don’t have the luxury of people seeking out your device instead mounting the LCD enclosure you need to ensure it has the maximum amount of visibility possible.
Ceiling or flush mounted screens don’t work so well for advertising as they are too easy to miss. It was quite common in the early days of digital signage for the screens to be hung from the ceiling but it became apparent that many people would walk underneath and not even notice the device.
For most advertising digital signage systems a compromise has to be made between being noticeable and being out of the way. Ceiling mounted screens need to be tilted to match the angle of the eye-line of the approaching audience or the device should be mounted on a wall bracket, again, angled toward the oncoming audience.
