{"id":4825,"date":"2018-07-16T08:20:00","date_gmt":"2018-07-16T08:20:00","guid":{"rendered":"https:\/\/www.armagard.co.uk\/news\/?p=4825"},"modified":"2018-07-16T08:20:00","modified_gmt":"2018-07-16T08:20:00","slug":"gdpr-what-does-it-mean-for-your-interest-in-armagard-products","status":"publish","type":"post","link":"https:\/\/www.armagard.co.uk\/news\/gdpr-what-does-it-mean-for-your-interest-in-armagard-products\/","title":{"rendered":"GDPR | What Does It Mean For Your Interest In Armagard Products?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4826 size-post_image-caption aligncenter\" src=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-580x232.jpg\" alt=\"GDPR &amp; Data Protection Armagard\" width=\"580\" height=\"232\" srcset=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-580x232.jpg 580w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-300x120.jpg 300w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-768x307.jpg 768w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-1024x410.jpg 1024w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1-600x240.jpg 600w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-1.jpg 1430w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/p>\n<p><span style=\"color: #000000;\"><strong>On 25 May, 2018, new General Data Protection Regulations (GDPR) came into effect across the European Union. The new legislation strengthens your data rights while making data protection laws across all EU member states identical. <\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Here\u2019s what GDPR means for you and your interest in Armagard products and services.<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\"><!--more--><\/span><\/p>\n<p><span style=\"color: #000000;\">At Armagard, we take the processing and protection of your personal data very seriously. It is our duty to ensure that any personal information we hold is processed lawfully, transparently, and is used for a specific purpose. <\/span><\/p>\n<p><span style=\"color: #000000;\">With that in mind, Armagard\u2019s practices regarding the use of your personal information are outlined below:<\/span><\/p>\n<h2><span style=\"color: #3366ff;\"><strong>INFORMATION COLLECTED BY ARMAGARD<\/strong><\/span><\/h2>\n<p><span style=\"color: #3366ff;\">CONTACT INFORMATION<\/span><\/p>\n<p><span style=\"color: #000000;\">As part of our process for registering leads and account management, the information we collect includes, but is not limited to:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">First name<\/span><\/li>\n<li><span style=\"color: #000000;\">Last name<\/span><\/li>\n<li><span style=\"color: #000000;\">Company name<\/span><\/li>\n<li><span style=\"color: #000000;\">Email address<\/span><\/li>\n<li><span style=\"color: #000000;\">Telephone number<\/span><\/li>\n<li><span style=\"color: #000000;\">Any additional details included in our<\/span> <strong><a href=\"https:\/\/www.armagard.co.uk\/contact.php\">contact form<\/a><\/strong> <span style=\"color: #000000;\">message field sent to us by you, and any information collected during the processing of your enquiry. Armagard is not responsible for any personal information you elect to include in a message field.<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #3366ff;\">HOW WE COLLECT YOUR INFORMATION<\/span><\/p>\n<p><span style=\"color: #000000;\">Armagard collects personal data via our websites, exhibitions, blog content landing pages, telephone enquiries, and trusted third party sources. <\/span><\/p>\n<p><span style=\"color: #000000;\">Additional browsing information is collected when you complete a contact form on our websites or a blog landing page, such as IP address, browser information, etc (see<\/span> <strong><a href=\"https:\/\/www.armagard.co.uk\/privacy.html\">privacy policy<\/a><\/strong>).<\/p>\n<p><span style=\"color: #3366ff;\">HOW WE STORE YOUR INFORMATION<\/span><\/p>\n<figure id=\"attachment_4827\" aria-describedby=\"caption-attachment-4827\" style=\"width: 580px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4827 size-post_image-caption\" src=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-580x505.jpg\" alt=\"Armagard Data Collection and GDPR\" width=\"580\" height=\"505\" srcset=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-580x505.jpg 580w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-300x261.jpg 300w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-768x668.jpg 768w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-1024x891.jpg 1024w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2-600x522.jpg 600w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-2.jpg 1430w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><figcaption id=\"caption-attachment-4827\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><strong>Data collected by Armagard is stored safely and securely.<\/strong><\/span><\/figcaption><\/figure>\n<p><span style=\"color: #000000;\">Your information is stored securely within our onsite servers, and by services provided by trusted, GDPR approved third parties. GDPR gives you the right to request access the data we hold about you at \u2018regular intervals.\u2019 Armagard is obliged to respond to data requests within one month.<\/span><\/p>\n<p><span style=\"color: #000000;\">Armagard invests an appropriate level of resources to protect the security and confidentiality of personal information. Additionally, we follow security procedures for the storage and disclosure of information which you have given us, to prevent unauthorised access to that information.<\/span><\/p>\n<p><span style=\"color: #000000;\">We take all reasonable and appropriate steps to protect your personal information, but cannot guarantee the security of any data you disclose to us via email.<\/span><\/p>\n<h2><span style=\"color: #3366ff;\"><strong>HOW LONG DO WE STORE INFORMATION?<\/strong><\/span><\/h2>\n<p><span style=\"color: #000000;\">Armagard will store your personal information for as long as is reasonably necessary for the purposes for which it was collected. Where your information is no longer required, we will ensure it is disposed of in a safe manner. For a precise storage timeframe, please contact your account manager.<\/span><\/p>\n<h2><strong><span style=\"color: #3366ff;\">HOW WE USE YOUR INFORMATION<\/span><\/strong><\/h2>\n<p><span style=\"color: #3366ff;\">WEBSITES AND EXHIBITIONS<\/span><\/p>\n<p><span style=\"color: #000000;\">Initially, information collected by Armagard is used as part of our \u2018legitimate interest\u2019 process. If you complete an Armagard website contact form enquiring about our products and services, we classify this as \u2018legitimate interest\u2019, as we need to contact you to facilitate your enquiry.<\/span><\/p>\n<p><span style=\"color: #000000;\">Upon completing a contact form, you are subscribed to Armagard\u2019s relevant monthly newsletter, from which you can unsubscribe.<\/span><\/p>\n<p><span style=\"color: #000000;\">Equally, if you visit us on stand at a show at which Armagard is exhibiting, and you complete an \u2018exhibition form\u2019 or provide details digitally, we deem this to be legitimate interest. Any physical copies generated during this process are kept secure within our grounds.<\/span><\/p>\n<p><span style=\"color: #000000;\">The information you supply, via our websites or at an exhibition, is stored within onsite servers and within third party sales and marketing software only accessible by Armagard\u2019s staff. Your enquiry is allocated to an individual member of our sales team who will use the information provided by you to follow-up your enquiry.<\/span><\/p>\n<p><span style=\"color: #000000;\">Armagard sales staff will contact you via the telephone number or the email address you provide.<\/span><\/p>\n<p><span style=\"color: #000000;\">Information collected via our blog content landing pages is collected in exactly the same way as the details you provide using Armagard\u2019s website contact form &#8211; we deem this to be legitimate interest. However, the way we use the information is different.<\/span><\/p>\n<p><span style=\"color: #000000;\">Information collected by a specific Armagard landing page is used as part of our content marketing process, and is accessible by Armagard\u2019s marketing team. These pages often provide a piece of content, which is accessed by inputting your details.<\/span><\/p>\n<p><span style=\"color: #000000;\">We use the information you provide to email you similar content \u2013 at reasonable intervals \u2013 that is relevant to the original piece of content downloaded by you.<\/span><\/p>\n<p><span style=\"color: #3366ff;\">GDPR AND EXISTING ARMAGARD CUSTOMERS<\/span><\/p>\n<figure id=\"attachment_4828\" aria-describedby=\"caption-attachment-4828\" style=\"width: 580px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-post_image-caption wp-image-4828\" src=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-580x435.jpg\" alt=\"GDPR Existing Armagard Customers\" width=\"580\" height=\"435\" srcset=\"https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-580x435.jpg 580w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-300x225.jpg 300w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-768x576.jpg 768w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-1024x767.jpg 1024w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3-600x450.jpg 600w, https:\/\/www.armagard.co.uk\/news\/wp-content\/uploads\/2018\/07\/GDPR-3.jpg 1429w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><figcaption id=\"caption-attachment-4828\" class=\"wp-caption-text\"><span style=\"color: #000000;\"><strong>With a worldwide customer base, GDPR affects all existing Armagard patrons.<\/strong><\/span><\/figcaption><\/figure>\n<p><span style=\"color: #000000;\">As an existing <a href=\"https:\/\/www.linkedin.com\/company\/armagard\/\"><strong>Armagard<\/strong><\/a> customer, we use your personal information for account management purposes. Your data is also used to market relevant product updates, news and events, plus important changes that affect you as a customer.<\/span><\/p>\n<p><span style=\"color: #000000;\">As an existing Armagard customer, every marketing communication we send includes an unsubscribe link. If you do not opt out of marketing messages, we deem that you consent to continue receiving commercial information from us.<\/span><\/p>\n<p><span style=\"color: #000000;\">Data held includes, but is not limited to:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Contact telephone numbers<\/span><\/li>\n<li><span style=\"color: #000000;\">Email addresses<\/span><\/li>\n<li><span style=\"color: #000000;\">Individual employee names<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #3366ff;\">LEGAL USES OF YOUR DATA<\/span><\/p>\n<p><span style=\"color: #000000;\">In the event of a legal request, or to prevent fraud, it may be necessary for Armagard to disclose information or data held about you.<\/span><\/p>\n<p><span style=\"color: #000000;\">Additionally, your data is used legally for the purposes of day-to-day account management in order to:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Provide you with our services<\/span><\/li>\n<li><span style=\"color: #000000;\">Submit invoices<\/span><\/li>\n<li><strong><a href=\"https:\/\/www.armagard.co.uk\/support.html\">Provide customer support<\/a><\/strong><\/li>\n<li><span style=\"color: #000000;\">Contact you about a project<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\">You can object to Armagard using your information in this way, but our ability to fully and properly provide our services to you may be affected if you do not want us to collect or use your data.<\/span><\/p>\n<p><span style=\"color: #3366ff;\">HOW YOUR INFORMATION IS SHARED<\/span><\/p>\n<p><span style=\"color: #000000;\">Data held by Armagard about you and your company is not shared with any third party, except when we use trusted, key partners to provide certain aspects of our service. In particular, we engage third parties to:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">Facilitate customers in making credit card payments<\/span><\/li>\n<li><span style=\"color: #000000;\">Deliver and help us track our marketing and advertising content<\/span><\/li>\n<li><span style=\"color: #000000;\">Help us track website conversion success metrics<\/span><\/li>\n<li><span style=\"color: #000000;\">Help us track the use of Armagard services for the purpose of improvement<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\">We enter into confidentiality and data processing terms with our partners to ensure they comply with high levels of confidentiality, plus best practices in privacy and security standards. We regularly review these standards and practices.<\/span><\/p>\n<p><span style=\"color: #3366ff;\">GDPR AND YOUR RIGHTS<\/span><\/p>\n<p><span style=\"color: #000000;\">You can object to any processing of your personal information. Equally, you can request that we change the manner in which we contact you for marketing purposes and you can request that we don\u2019t transfer your personal data to unaffiliated third parties for the purposes of direct marketing or any other purposes.<\/span><\/p>\n<h3><span style=\"color: #000000;\">Ultimately, we recommend that you speak to us regarding your preferences for the use of personal information held about you by Armagard. You can call us on <strong>0121 608 7226<\/strong> with any questions you have.<\/span><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>On 25 May, 2018, new General Data Protection Regulations (GDPR) came into effect across the European Union. The new legislation strengthens your data rights while making data protection laws across all EU member states identical. Here\u2019s what GDPR means for you and your interest in Armagard products and services.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[556,557],"class_list":["post-4825","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-gdpr","tag-privacy-policy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GDPR | What Does It Mean For Your Interest In Armagard Products? - Armagard UK<\/title>\n<meta name=\"description\" content=\"GDPR! What does it mean for you as a previous or exisitng Armagard customer? 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